Design of the front of the Walmart Grocery cart. This cart is used by Walmart Grocery associates in stores as they pick online grocery orders for customers. This raises awareness of online groceries shop as customers in store are shopping and can ask or learn more about this new service by asking the associates.
Promotional prints for Walmart Groceries that were given out to customers as bag stuffers or put up in store on tstands.
The omni channel pilot was launched in the Ancaster, Ontario store. Walmart wanted to pilot and promote maternity apparel in store and also drive awareness of online maternity on walmart.ca
The ipad concepts were designed to introduce and drive awareness of the different maternity assortment on walmart.ca right in the store. If browsing peaked their interest, they are able to ‘Add to cart’ and the app would create a QR code. The QR code when scanned would populate the items they added on the app directly to their app to purchase.
This pilot was a great opportunity for customers to explore what walmart.ca had to offer in apparel.
Walmart Grocery instore signage launch. Part of the team that designed the store signage when Walmart Grocery was launched for the first time.
Things that were seen instore:
Signage above cashout lanes, Dividers, Garden Centre outdoor signage, Aisles sidekicks, basket liners, Frozen magnetic signs
Walmart Pickup Grocery Box for online grocery orders. Customers had the option to select either plastic bags, reusable bags or a Walmart Pickup Box for their online grocery orders.
The concept was designed to keep the box everyday low cost. To reduce the cost of extra colours printed. I designed the box to only use the Walmart Pickup colour Orange and inverted the icons to reduce colour printing costs.
